Setting the right price and making an excellent first impression are both essential to attracting buyers, but what else can you do to get the offers rolling in?
Here are 10 tips to help you sell ANY home as quickly as possible – In ANY market!
“Keep in mind, everyone’s situation is totally different so depending on your family goal we will make a custom plan to accomplish your dreams!”
1. Price it right from the start.
Sellers often think they should start the asking price high and then lower it later if the house fails to sell. But that can result in a slower sale – sometimes even at a lower price. “The first 30 days’ activity of your house being on the market is always the best activity you’re going to see. If the price is too high, many buyers and their agents will stay away, assuming you’re not serious about selling or you’re unwilling to negotiate.
2. Enhance your home’s curb appeal.
This could mean adding new sod, planting flowers, painting the front door or replacing the mailbox. Prospective buyers form an opinion the moment they spot the home, curb appeal is everything!
“Driving into the driveway and walking into that front door sets the expectations.”
3. Update the interior and exterior.
New fixtures, fresh paint and updated landscaping are all fairly easy and affordable ways to give your home a makeover.
“It’s got to look up to the current market conditions and what’s in style”
4. Clean, declutter and depersonalize.
The fewer things there are in the home, the larger it will look, so remove knickknacks and excess furniture. Also take down family photos, religious items and political posters so prospective buyers can envision their family in the house, not yours. Finally, you may want to hire a cleaning service to do a deep cleaning.
5. Stage the house to show how the rooms are to be used.
If you have odd rooms with no obvious role, give them one. An odd alcove off the kitchen could be staged as an office or a pantry, for example.
6. Make the property easy to show.
The more flexible you are about visits, the more people will be able to see your home. Be ready for prospective visitors early in the morning, at night and on weekends, with little notice. Also, leave when the house is shown so would-be buyers can feel free to move about without feeling like intruders and discuss the home’s pros and cons honestly.
Remove your pets.
Also remove their paraphernalia, such as dog dishes and cat litter boxes (or at least hide them). A prospective buyer shouldn’t even know that a pet lives in the home if you can help it. Some families have allergies.
8. Make sure your listing is on all the major online portals.
This is usually part of an agent’s service, but it doesn’t hurt to double-check that your listing is on Zillow, Trulia and Realtor.com. It also helps if your agent showcases the home on social media. “I sell as many homes from Facebook as I do off the [multiple listing service]. Both the agency and the individual agents have Facebook business pages where they share listings.
9. Ensure the listing has good photos, and lots of them.
Most homebuyers start their search online and decide which homes they want to see based on the photos. You probably want something better than snapshots taken quickly with your agent’s phone. That is why I provide professional photo and video shoots!
10. Share information about life in the neighborhood.
The listing should include photos not only of the house, but also of nearby recreation, dining and shopping areas. If the schools are good, make sure we advertise that information is in the listing. I will need your help on this information.
“We’re not only marketing the home – we’re marketing the lifestyle!”